Neomobile at Politecnico di Milano for the Mobile and App Economy Observatory

The School of Management of Politecnico di Milano, in collaboration with the Observatory Startup and Polihub, will present the results of the Centre for Research & Mobile App Economy at the next conference to be held Tuesday, April 1, 2014, from 09.00 to 13.30, at Aula De Carli of the Polytechnic di Milano, Bovisa Campus, Via Durando 10, Milan.

After the presentation of the research results two Rround tableswill be held, with the participation of some of the major companies that have a key role in these markets and drive mobile innovation.

The objectives of this research are:

• assess the impact of the Mobile App Economy & the Italian economic system (and in particular of GDP);

• identify and frame in all the major Mobile markets (Mobile Commerce, Payment , Content, Apps , Enterprise, Smart Home, Smart Car, etc.) and provide a quantitative estimate of these markets;

• understand the dynamics in the national and international Mobile startups development;

• outline the main trends and possible future scenarios.

During the event the participants will try to answer the following questions:
• What are the major trends in the Italian mobile ecosystem?
• What is the value of Mobile & App Economy in Italy ? What impact it has on GDP?
• What are the main mobile markets mobile and what is their value?
• What traditional markets are most affected by Mobile innovation ?
• What are the dynamics of the Mobile startups world?
• What scenarios can we expect in the next few years?

As always Neomobile is among the most active supporters of the ICT & Management Observatories of the Politecnico di Milano and it’s activities, with the common goal of providing an accurate and constantly updated overview on the information and communication technologies ( ICT), especially mobile.
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